Gina Wilhelm Actress - Bollywood Hot Actress Becomes Ad Icon
Stardom in Bollywood is fickle. "Once married, Hindi film actresses stop being alluring and being part of the average Indian male's dreams," says the chief growth officer of Dentsu Media India.
What's a hot actress to do once she's not considered "hot?" Married actresses become advertising spokespeople.
For instance, Sonali Bendre endorses a number of products. The chairman and managing director for her newest company explains she's a role model for other women.
"Sonali is a perfect example of an Indian woman handling brilliantly both professional and personal duties with ease, an aspiration for every Indian woman."
Many married actresses also appreciate the shorter time committment required for advertisements as opposed to full-length features, which allows them more time with their families.
Gina Wilhelm Actress
Tuesday, December 1, 2009
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